Contents

Chapter I General Report：The Culture-tourism integration of Chinese creative industries has moved into fast lane

A new trend has officially started in terms of the culture-tourism integration in 2018 as the reform of state organs was accelerated，with its top design fully implemented and the Ministry of Culture and Tourism formed. The creative industries kept a fast growth in 2018，the consumer vitality was activated in a multidimensional way，the level of market regulation was raised，a synergy between cultural inheritance and cultural protection was achieved，the integration of the creative industries，revitalization of rural areas，technological innovation and open policy has enjoyed an early success，a fused development has instilled a new vitality into the creative industries.

Chapter II　Beijing：The making of the national cultural center has been facilitated via the integration of culture and tourism

As the cultural center of China as well as an world-class city for its culture，Beijing owns a unique advantage in developing its cultural creative industries and tourism. The cultural creative industries enjoys an increasingly solid position of the Beijing's pillar industry and a stable growth，playing a more obvious role on stimulating economic growth and transformation in Beijing. Its cultural and tourism industries are under a deepening integration as a result of reorganization of related governmental bodies. As the local government has been making an effort to release policies to promote culture-tourism integration，the idea to develop such integration will be carried out thoroughly.

Chapter III　Tianjin：City's growth has gained new momentum by implementing culture-tourism integration projects

With a mix of many cultures，Tianjin has a rich cultural legacy and unique charm. Sticking to the five development concepts，which are innovation，coordination，green，opening and sharing，Tianjin has made fruitful efforts to build five tourism brands like“Tianjin Before 1949”on the purpose of building a tourism giant and a destination and hub of the international travel. Even more efforts are made on the culture-tourism projects in order to further unleash the city's potential of the industry，which now has became a new engine of Tianjin's economic growth.

Chapter IV　Shijiazhuang：A city where the republic began and Chinese Dream started

With a commitment to the general principle of pursuing progress while ensuring stability，Shijiazhuang has achieved a big increase of fiscal income. And its high-quality growth was mainly contributed by a modern industrial system consisting of four major potential industries including the cultural creative industries. The city is keeping pursuing the supply side structural reform of the tourism industry by building a provincial all-for-one tourism demonstration zone，carrying out a strategy of high quality tourism，thus opening a new page for its tourism industry.

Chapter V　Taiyuan：Successes in cultural and tourism industries achieved by pursuing aggressive transformation

As a city with a history of over 4700 years，Taiyuan has been a military post，cultural center，world-wide business hub and one of the country's energy and heavy industry bases. The city is aggressively transforming itself in recent years，with the effort of making a pillar industry to drive its future development by integrating its culture and tourism industries. By team up time-honored relics，increasingly mature environment，and fast-growing culture industry，Taiyuan has now made some achievements in the culture-tourism integration.

Chapter VI　Shenyang：High quality development promoted by the cultural creative industries

In recent years，rallying closed on the objection of building a well-known cultural city，and following a path of supporting pillar industry，strengthening emerging industry，cultivating characteristic industry，filling in industry gaps，Shenyang has made a great effort on developing its creative industries by fully taking advantage of its rich historic and cultural resources. The city now is expecting its revitalization.

Chapter VII　Harbin：Driving growth of the cultural and tourism industries by deepening their integration

Harbin has stepped up its efforts on planning，policy，funding，platform services，branding and promotion for the stable and sound growth of its cultural and tourism industries. Exploiting unique cultural and tourism resources and focusing on brand building have driven a steady growth of the cultural and tourism industries in Harbin，which now leads to the overall revitalization of the city.

Chapter VIII　Changzhou：Development of the cultural and tourism industries is facilitated by IP cultivation

IP building has become imperative as the culture is increasingly combined with tourism. Changzhou has developed several good examples，such as East Salt City. The city will build a more influential IP in the ways of top design，resource，branding and public services.

Chapter IX　Yangzhou：Building a well-known culture city friendly to visitors

As one of the earliest famous historic city，Yangzhou also has a reputation for its tourism. Thanks to its long history and rich cultural legacy，it is natural to promote integration of cultural and tourism industries in Yangzhou. It has created five unique growth modes，each focusing on government leading，cluster development，value chain extension，resource dependence and market orientation respectively. These five modes are working together to drive growth of the city's industries.

Chapter X　Hangzhou：Developing a creative city via the culture-tourism integration

Having put the guiding principles of the 19th CPC National Congress into practice，with a commitment to the general principle of pursuing progress while ensuring stability，Hangzhou has firmly established a new concept of development in 2018，fully implementing so called“Six Initiatives”sticking to the“river-crossing strategy”. Focused on building the cultural industry belt of Qiantang River，the city has developed a new type of business and a new order of growth，further improving a industry and market system of modern cultural industry. Though facing multiple challenges，Hangzhou has given a consideration to speed-quality and size-benefit balance.

Chapter XI　Qingdao：Breaking through in the film and TV industry

As the first“City of Film”designated in China by UNESCO，Qingdao used its core advantage in the showbiz industry and has established night development plans for its cultural creative industries. It made more efforts on the culturetourism industry and managed to find a new driver to grow it.

Chapter XII　Zhengzhou：Driving the industry by innovating the ancient civilization

As one of the eight ancient capitals of China，Zhengzhou is an easy accessible city with rich historical and cultural resource. The city is committed to protecting its culture and being more creative when developing its tourism. It has achieved cluster development，built influential brands and boosted a virtuous interaction between economic growth and cultural inheritance. The old civilization found itself revitalized when the city kept its growth. Zhengzhou has become a regional culture center and a destination for international travelers.

Chapter XIII　Wuhan：The culture-tourism integration enables a fast growth of the creative industries

Well-known for its history and culture as well as an vigorous innovative and cre-ative center，Wuhan has been implementing the“Culture+”and“Tourism+”strategies，trying to enhance attractiveness，competitiveness and influence of its cultural industries by developing a culture-oriented tourism，thus upgrading both industries.

Chapter XIV　Danzhou：Expanding the industrial chain through the culture-tourism integration

The culture-tourism integration has a growing importance in regional economy. Danzhou has made great efforts to build the“Ocean Flower Island”，the Su Dongpo Cultural tourism zone and Guangcun Cigar Town by providing huge supports on its leading cultural companies in terms of policies，product optimization and infrastructure. So more tourism companies are invited to this city，boosting the industrial clustering and improving the local economy.

Chapter XV　Guiyang：Pursuing an innovative development of the cultural industries through culture-tourism integration

High-speed trains and big data tech enables Guiyang of a smart，intensified and IT-friendly growth for its cultural tourism.Combining its rich cultures with tourism，big data and poverty relief projects，Guiyang enjoyed a healthy growth its cultural industry and developed a diverse and innovative“Guiyang Path”.

Chapter XVI　Xi’an：More reforms on the supply side of the cultural tourism

Xi’an now has become one of the national center cities after disclosing its ambitious planning. With the unparalleled resources of culture and tourism，Xi’an deepened its reform of the supply side of the cultural tourism and achieved a fast，high-quality growth. The city became a perfect example for the culture and tourism integration after having launched successfully the serial campaign named“A Year of Xi’an，Most Classic China”in 2018.

Chapter XVII　Xining：Be a model of green development by pursuing the culture-tourism integration

The culture-tourism integration helps Xining，a city with a lot of cultural and tourism resources，to build its brand，improving the industrial quality and achieved a multi-ethnic prosperity. In 2018，Xining began to take the tourism as an important part of build a model city of green development，striving for a high-quality growth of the industry. With the efforts on innovation，reform，urban transformation，infrastructure and culture-tourism integration，Xining perfected its branding and enjoyed a growth of the industrial integration.

Chapter XVIII　Macao：A creative city with diversity and openness

Fused with the Chinese and Western cultures，Macao found its cultural industry growing rapidly. The culture-tourism integration has boosted Macao's diversity and openness when building the“World Leisure Center”and“Cooperation Service Platform Between China and Portuguese-speaking Countries”. The year of 2018 saw a steady growth of Macao's cultural industries，demonstrating a all-win pattern for the government，business and community. with further advance of Guangdong-Hong Kong-Macao Greater Bay Area building and“One Belt，One Road”Initiative，Macao's cultural industries will show a broad convergence of region，industry，market，community technology and policy.

Chapter XIX　Comments and Analysis：A new force to drive the industrial growth

Formation of the Ministry of Culture and Tourism of China has eliminated the supervisory obstacles in cultural and tourism industries，improved the environment for further development and brought new growth driver to the Chinese creative industries，of which the culture-tourism integration also provided a new exerting points for urban renewal and regional coordination.

Appendix List of Creativity Series published by China Creative Industries Research Center

References