Part Ⅱ　Disscussion Questions

Question 1:Combined with the case,please explain how NIO has “stayed true to its original aspiration and forged ahead” since its establishment.

Question 2:SWOT analysis,also known as situation analysis or strength and weakness analysis,is used to determine an enterprise's own competitive strength,weakness,opportunity and threat,so as to organically combine the company's strategy with its internal resources and external environment.Please explain through SWOT analysis what factors should be considered when NIO makes strategy based on the case.